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The Search Game: Leveraging Share of Search on the Digital Shelf for eCommerce Dominance

Wiser

If your product isn’t easily found by consumers, it might as well not exist. Share of search refers to the proportion of searches for your product or brand compared to the total searches for a given keyword on a retailer website. Studies show that the vast majority of consumers don’t look past the first page of search results.

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Luxury Retail Phygitalisation: Blending Tradition and Technology in the Digital Age

Retail Focus

Senior Retail Consultant at Univers Retail | Published author | Visiting lecturer. Luxury retail has undergone a significant transformation driven by digital technology and changing consumer expectations. Sustainability as a Core Value : Digital strategies must align with sustainable practices, a growing concern among luxury consumers.

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5 Ways Small Businesses Can Manage Supply Chain Issues

Wiser

Because smaller retailers cannot always order in bulk or far in advance like many larger retailers do, any supply chain disruptions are often felt faster and stronger by small businesses. From delays in delivery to running out of stock at critical times, supply chain issues can cause major headaches for small businesses.