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These Were the Top Retail Stories of 2022

VMS

From store windows to interiors to props and display to visual merchandising to store design to in-store technology to online marketing to AI and digital diagnostics, the magazine has steered retail designers, architects, educators, builders and even “digital” visual merchandisers through best practices, illustrated examples and analyses.

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How Buy One, Get One Can Improve Your Sales

Wiser

For example, if you’re trying to promote backpacks, the target audience for your promotion would generally be students, meaning you would try to advertise on platforms that students frequent. Advertise on Multiple Channels. There are many different platforms available for you to advertise your BOGO promotion on. Create Urgency.