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Inside Lowe’s Playbook for Pushing Category Conventions

Retail TouchPoints

In her expanded role, Wilson oversees strategic brand and product marketing, loyalty and personalization, promotional planning, creative, media and Lowe’s retail media network. She also is building a new customer experience integration organization to deliver more unified end-to-end customer journeys.

ATV 256
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KPIs In Retail: 7 Essential Metrics to Level Up Your Retail Game

V Count

Sales per employee Measuring sales per employee is a valuable metric to consider when planning your staff’s schedules and initiatives. This metric can be used when planning your store layout. Improve space planning & store layout. You can easily measure it with this formula: . net sales/number of employees.

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From Training to Recognition: Practical Tips for Improved Employee Performance

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This way, you can discover which of your employees are great with customers and which ones are more suited for less customer-facing objectives and plan your schedule accordingly. First things first, your job advertisements have to be clear and to the point. There’s an even better benefit to making a combination of solutions here.

ATV 52