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How Jeanswest went from VA to Clothing Store of the Year in 12 months

Inside Retail

Despite the numerous obstacles the retailer faced in 2020, Jeanswest managed to retain the trust and loyalty of consumers, recently taking the title of Clothing Store of the Year 2020 in the Roy Morgan Customer Satisfaction Awards. Yeung said these e-commerce giants are an important factor in growing the brand’s consumer base. “We

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Affordable luxury: A look at Aldi’s London champagne bar

Inside Retail

Aldi’s latest pop-up is the second effort the business has made to showcase its wine offering, having also launched a ‘futuristic’ wine store in 2016 which saw online wine sales jump 47 per cent according to Gorkana. This latest wine store succeeded in showing off Aldi’s goods – but it was also just good marketing. “It

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Beyond gender: How Lego’s push for ‘inclusive play’ reflects social change

Inside Retail

Many retailers have moved away from gender-based signs in stores, which reinforce the idea that certain products are for boys and others are for girls. . This is a major shift from the status quo, according to Jana Bowden, a consumer psychology expert at Macquarie University Business School.

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How Buy One, Get One Can Improve Your Sales

Wiser

BOGO is a great discount technique to use to appeal to consumers. Even as both consumers and shoppers appreciate a Buy One, Get One promotion, differences remain between a good BOGO deal and a poor one. . The White House Office of Consumer Affairs found that on average, loyal customers are worth up to ten times their first purchase.

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Søstrene Grene, Danish Homewares Brand, Plans to Launch 100 Stores in the UK in Major Expansion Strategy

365 Retail

Danish retail chain, Søstrene Grene, has ambitious growth plans in place to open over 100 UK stores before the year 2030. Søstrene Grene opened its first UK store in 2016 and was met with huge demand for its Scandinavian inspired, affordable home accessories.