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DTC Brands Forge Unique Paths to Growth

Retail TouchPoints

As many direct-to-consumer brands are learning, there is no one-size-fits-all strategy for growth. As the concurrent shift toward consumer privacy and away from third-party cookies continues, brands are going to have to intelligently leverage data to better understand their consumers and forge more strategic (and unique) paths to growth.

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20 Halloween Ads to Inspire Your Own

Small Biz Trends

Engage clientele – Your customers are naturally enthusiastic about the Halloween season, and Halloween advertising is an ideal way for them to engage with your brand. Enthusiastic consumers will take notice of a Halloween-themed promotion and remember the name attached to it. Awesome Vintage Halloween Advertising.