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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

Tmall.com spun off from taobao.com in 2008 to connect higher-end brands with consumers. Merchants are charged a fee to list on Tmall as well as a sales commission and advertising fees. Alibaba.com generates revenues through advertising fees as well as by charging a fee to list on the platform. AliExpress. Source: Investopedia.