Outdoor Venture’s director of brand & marketing on its RL2 debut in Singapore
Inside Retail
DECEMBER 12, 2024
Inside Retail spoke with Stephanie Tham, director of brand & marketing at Outdoor Venture, to learn about the new retail concept and the companys marketing strategy. How does it differ from the original Running Lab stores? Are there any plans to introduce RL2 by Running Lab to other markets in Southeast Asia or beyond?
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