Remove Marketing Spend Remove Retail Trends Remove Returns Remove Wholesale
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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

Then there are those pesky returns. How often have you bought something online, then returned it without a second thought? For the retailer that’s a cost that eats into profits. That is significantly higher than what companies typically spend on sales and marketing. Then there’s the cost of acquiring customers.