Sat.Sep 23, 2023

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Why the BFCM season will be boosted by ‘educated spending’ this year

Inside Retail

Consumers might be being more careful with their cash as the cost of living crisis bites, but one payments expert predicts the upcoming Black Friday Cyber Monday season promises a bonanza for savvy Australian retailers. Luke Latham, who is GM of Airwallex ANZ, describes Australians’ approach to shopping in the new economic era as “educated spending”.

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Scurri Track Plus revolutionises post-purchase experience for brands and retailers

365 Retail

Scurri Track Plus , the latest post-purchase experience solution from next-generation delivery management platform, Scurri , is revolutionising post-sale communications for retailers and brands – creating marketing opportunities to boost loyalty during the highly engaged post-purchase period – with highly-customisable, own-branded tracking emails, reducing ‘where is my order’ (WISMO) queries and protecting customer acquisition and retention.

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