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How to Price for Long-Term Growth and Profit

Wiser

Ideally, your pricing strategy will take into consideration all of these internal and external factors and find a strategy that maximizes your long-term growth and profit. While you may have to make short-term pricing decisions, such as markdowns or discounts, your pricing strategy should have a longer time horizon in mind.

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10 Leading Strategies for Pricing New Products (2021)

Retalon

Low prices, while more accessible, could permanently mark the product as a commodity. Pricing determines your long-term profitability. Low prices leave little room for promotions or end-of-lifecycle markdowns. High prices generate higher per-unit margins but may constrain top-line revenue. Bundle pricing.