How RFID Powers Retail: Past, Present and Future
Retail TouchPoints
FEBRUARY 12, 2021
A study conducted by the RFID Lab in 2018 called Project Zipper proved RFID was a game-changer in increasing inventory accuracy when pairs of orders between retailers and brands were studied. RFID captures all inventory in-store and online. This helps a retailer maximize full price sales opportunities and reduce markdowns.
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