More recessions lessons from Greenlit Brands, Camilla, Super Retail
Inside Retail
AUGUST 25, 2022
We spoke with customers, watched them shop and planned accordingly. With liquidity being key, we knew that if the product was not selling now, it would not sell in November, being summer, so we had to take the markdowns and be ruthless. Equally, keeping all financial stakeholders informed and on side with plans. Cash is king.
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