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The Profitability Challenge: Why SKU-Level Visibility Matters

Retail TouchPoints

As an advisor for industry groups such as the Ascendant Network and the Digital Shelf Institute Executive Forum, I‘m surprised to hear my industry friends are still frustrated by ongoing online profitability hurdles. Due to the fact that each platform has a myriad of fees (e.g. referral, storage, fulfillment costs — the list goes on!),