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Customer experience: Nostalgia, the weapon of the future post-crisis?

365 Retail

Advertising is quick to exploit this phenomenon. In 2001, a US billboard showed a picture of the first iPod alongside the slogan “1,000 songs in your pocket”. To recreate this atmosphere, nothing will beat the use of point-of-sale media such as music or digital signage. . Then, it’s El Dorado all the way!