To Thrive in the New Global Ecommerce Marketplace, Toys ‘R’ Us may Need to Think Small
Retail TouchPoints
JULY 29, 2021
Less than a year later, the UK arm filed for administration and all the stores were eventually shut. brand management company WHP Global has bought a controlling interest in Tru Kids, which owns the Toys ‘R’ Us brand. Profits at Barbie and Hot Wheels firm Mattel were $126.6
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