Retail TouchPoints

AUGUST 10, 2022

“Who better [to create this space] than a designer who was fighting the same battle, or someone who would come from marketing and had seen the same thing, and promote more Black businesses when putting these together.”. It can’t be dead stock or something that they had for two years. It looks like a permanent store.

Consumer 321

Consumer Dead-Stock Boutique Fashion 321

Retail TouchPoints

AUGUST 10, 2022

“Who better [to create this space] than a designer who was fighting the same battle, or someone who would come from marketing and had seen the same thing, and promote more Black businesses when putting these together.”. It can’t be dead stock or something that they had for two years. It looks like a permanent store.

Consumer 130

Consumer Dead-Stock Boutique Fashion 130

Retail Gazette

JULY 12, 2023

The concept is the brainchild of Wayne Hemingway MBE, founder of British fashion brand Red or Dead and Maria Chenoweth, CEO of TRAID, and is a destination where people can shop the best of charity retail all in one place. The four-week London pop-up ran by volunteers was such a success it was extended for an extra two weeks.

Shopping 98

Shopping Dead-Stock Boutique Fashion 98