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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

According to Edited, the total number of consumers deemed “plus-sized” is set to grow at twice the rate of the rest of the market. Edited’s data points to a severe gap in the market creating a feeling of “otherness” among a significant consumer base that has an expanding share of wallet, according to Kayla Marci, Market Analyst at Edited.

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These social media platforms are beating out Google for product discovery, reviews

Retail Dive

You can unsubscribe at anytime. Only half of Gen Z consult Google first before looking at other product reviews. Comparatively, one in ten baby boomers use YouTube for product reviews over Google, while one in three go straight to a commerce website like Amazon in search of a specific product. You can unsubscribe at anytime.

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(Some of) the Technology that is Empowering the Customer Channel in Physical Retail

Retail Next

It’s seamless and can reorient around a customer’s changing needs, sometimes at a moment’s notice. . Customers (or should I say “shoppers”) don’t look at different channels. Shoppers look at a retailer and engage how, when, why and where they want to. Technology is at the foundation of this decade’s transformation.