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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%). Stand Out Beyond Free Shipping . Last year’s top retention tool — free shipping — fell slightly, from 64% in 2021 to 57% in 2022.

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Guest Post: 4 Ways to Transform Customer Experience While Growing Rapidly

Hyken

This week we feature an article by Dan Martin, Chief Executive Officer of Xpress Global Systems , an organization focused on innovation, efficiency, and scalability of shipping and distribution of flooring products. Dan Martin joined Xpress Global Systems, LLC (XGS) as Chief Executive Officer in April 2021. Voice of Customer.