Is Sa Sa’s store closure in China a tactical withdrawal or strategic surrender?
Inside Retail
JULY 1, 2025
billion, while net profit plunged 64.8 The company once aimed to establish a network of 500 stores across this rapidly growing market. However, facing increasingly fierce competition, Sa Sa began scaling back its Mainland operations in 2021. Sa Sa International’s share price dropped 1.82 per cent to close at HK$0.54
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