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IoT in Retail: Top 5 Use Cases and Real-Life Examples

Retail TouchPoints

According to Grand View Research , the global IoT retail market was valued at $42.38 The statistics show that more and more retail businesses are implementing IoT solutions to explore new ways of connecting with customers, boost sales and streamline business operations. billion in 2022 and is expected to grow at a CAGR of 28.4%

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Maximizing the benefits of in-store shopper tracking

Shopper Motion

By collecting data on how shoppers move through the store, what products they interact with, and how long they spend in different areas, retailers can gain a deeper understanding of what drives sales and make informed decisions about store layout, product placement , and marketing efforts. RFID tracking.