privacy Shopping Related Topics 
Retail TouchPoints
AUGUST 26, 2022
million for selling consumers’ personal information without informing them first and not processing customer requests to opt out of sale of their data, in violation of the California Consumer Privacy Act (CCPA). Follow the law, do right by consumers, and process opt-out requests made via user-enabled global privacy controls.”.
Retail TouchPoints
MAY 25, 2022
With increased personalization becoming more important to consumers, how can you strike the right balance between creating a bespoke experience and respecting your customers’ right to privacy? Balancing Privacy and Personalization. Data privacy practices should work seamlessly to enhance the individual experience.
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Retail TouchPoints
SEPTEMBER 28, 2021
In fact, 90% of consumers say they care about data privacy, while nearly 30% have switched companies and providers over their data policies and data sharing practices, according to research from Cisco. As Privacy Concerns Mount, Transparency and Communication Are Key. Privacy is now part of the marketing mix,” said Kibel.
Retail TouchPoints
AUGUST 16, 2022
As the benefits of personalization become more apparent, the rise in data privacy concerns and their impact on organizations are beginning to take center stage. How can retailers optimize the shopping experience with data privacy in mind using anonymous or non-personally identifiable information (PII)?
Retail TouchPoints
APRIL 14, 2022
Privacy has always been a hot topic, but recently temperatures have been rising. On the bright side, these changes in the consumer privacy landscape can be a game-changer for retailers that take the time to truly understand their consumer. But how can businesses benefit from this in this new era of privacy protection?
Inside Retail
NOVEMBER 21, 2021
We know that privacy laws in Australia are under the microscope and expected to continue tightening in 2022 (and beyond). That means brands need to find a viable alternative that allows for precise personalisation in a post-cookie, privacy-conscious world. . Off the back of the pandemic, e-commerce has (and continues to) boom.
Retail TouchPoints
MARCH 26, 2024
2024 introduces distinct challenges for retail brands navigating data privacy amidst Google’s removal of cookies. Though cookie depreciation has been a looming threat since the original announcement back in 2020, Adtaxi’s 2024 Privacy Survey tells us that 33% of respondents still lack a cookie-replacement strategy.
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