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Investment fund builds stake in Superdry after shares fall

Retail Gazette

Authentic Brands Group and Sycamore Partners are also thought to have the clothing company on their radars. Superdry’s value owned by a brand management company would be roughly £400m to £600m, from its current value of around £21m, sources have suggested.

Fashion 78
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Ted Baker owner steps in amid funding woes

Retail Gazette

Authentic has quickly become a £16.5bn brand management and licensing powerhouse, with the likes of Forever 21, Juicy Couture and Reebok in its portfolio. Click here to sign up to Retail Gazette‘s free daily email newsletter

Finance 70
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As Ted Baker store closures begin, what went wrong?

Retail Gazette

NODL licenses the brand in the UK and Europe from Authentic Brands Group (ABG), the brand management group which owns Reebok, Forever 21 and David Beckham which bought Ted Baker for £211m just 18 months ago. Click here to sign up to Retail Gazette‘s free daily email newsletter

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The Social Media Factor: Amplifying Your Brand’s Impact

Wiser

Reach Metrics: These measure the spread of your content, helping to understand your brand’s potential audience size. Conversion Metrics: These track the proportion of social media interactions that lead to a desirable action, such as a website visit, newsletter sign-up, or product purchase.

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Category Managers. The kind of people the world needs more of.

Shopper Intelligence

Rather, I refer mainly to the clash between FMCG brand marketing and sales. Inspired by case study brands that can change seemingly overnight to win new buyers and share by finding a new story or new idea. This is the holy grail the brand manager chases. SUBSCRIBE TO OUR NEWSLETTER Written by Roger Jackson.

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Navigating Seasonal Sales Cycles: Maximizing Revenue Opportunities for Small Retail Businesses

Rain Pros

Opening your mind to new markets will help you find more customers, and targeting ads to potential customers will allow them to discover your brand. Manage Your Inventory One benefit of off-peak seasons is that they give you time to take stock and manage your inventory.