Inside Retail

JULY 26, 2021

These tactics also highlight the influence and impact social media has on creating and converting demand. Here are some emerging facets of retail and e-commerce. Duty-free retail meets live commerce. to encourage employees and users to share their own daily outfits, and help flood social feeds.

Social Commerce 130

Social Commerce Advertising Apparel Accounting 130

Retail TouchPoints

SEPTEMBER 29, 2022

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users.

Social Commerce 281

Social Commerce Consumer Shopping Returns 281

Retail TouchPoints

OCTOBER 14, 2022

As TikTok kicks off its second annual TikTok World business summit, the social media juggernaut is making headlines for more than just new platform updates. A new offering called Profile Kit that will allow users to integrate their TikTok accounts to display their content on third-party apps.

Advertising 290

Advertising Fulfillment Returns Shopping 290

Retail TouchPoints

FEBRUARY 9, 2022

Pop-ups give such brands an opportunity to let their hair down — and they also can help create an immediate climate of exclusivity and social media excitement. Retailers also need to look at social media: has the pop-up generated buzz? But what about when a luxury retailer wants to have a bit of playful fun?

Visual Merchandising 264

Visual Merchandising Location Shipping Shopping 264