Beyond the ‘New Year, New You’ Marketing Cliché: How Inspirational Commerce Can Reignite the Shopping Flame
Retail TouchPoints
JANUARY 15, 2024
Through shoppable and personalized inspiration, retailers have an opportunity to build a relationship with their shoppers in the same way a sales associate would in-store. The customer has evolved in these two decades and expects a unified shopping experience in which their favorite brands behave the same way online as they do in-store.
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