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Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

CLV serves as a crucial metric for businesses to assess the long-term profitability of their customer base and tailor marketing strategies accordingly. Retailers’ loyalty, reward, and membership programs grow Customer Lifetime Value (CLV) by encouraging repeat purchases and increasing customer retention.

article thumbnail

Memberships and Customer Loyalty Programs Grow Customer Lifetime Values

Storis

CLV serves as a crucial metric for businesses to assess the long-term profitability of their customer base and tailor marketing strategies accordingly. Retailers’ loyalty, reward, and membership programs grow Customer Lifetime Value (CLV) by encouraging repeat purchases and increasing customer retention.

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Interview: How ex-JD man Barry Bown is growing Footasylum’s footprint – and its brand

Retail Gazette

Footasylum has partnered with mobile-first cloud platform New Store to power its omnichannel experience and customers can now order online and pick-up in store, from a store assistant or a click-and-collect locker. It is also working with promotion and loyalty specialist Talon One to help drive brand engagement and customer retention.

Fashion 52