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How Artificial Intelligence is Reshaping Retail & CPG Marketing

RETAIL MANAGEMENT SOFTWARE

In the rapidly evolving world of retail and consumer packaged goods (CPG), staying ahead of the competition is a constant challenge. AI is reshaping the business world as today’s future-ready retailers and consumer goods manufacturers leverage technology to streamline operations and connect more closely with consumers.

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Key Takeaways from the Wiser Industry Leaders Brand Panel: Challenges and Adaptations

Wiser

One crucial theme addressed during a recent Customer Panel hosted by Wiser Solutions concerned the deficit of labor resources within the retail sector. Panelists highlighted the frustration with labor scarcity in an environment where consumer demands and expectations are constantly evolving.

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How to Influence Retail Buyers with ‘CPG Marketing Magic’

Rangeme

In an uber-competitive market, standing out is more crucial than ever for the success of your consumer packaged goods (CPG) brand. In this first in what will be a series of blogs, we will be taking you on a step-by-step journey on how to leverage the power of strategic branding, marketing, and advertising to influence retail buyers.

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Branding that Breaks Through the Clutter and Tells Your Unique Story

Rangeme

In our previous RangeMe column on consumer packaged goods (CPG) Marketing , we gave a top-level view of understanding your audience, holistic branding, and the types of advertising strategies you need to consider in order to influence merchandise buyers in your niche (click here to read the column). We’re back! Let’s dive in!

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8 Steps to Encourage Customers to Purchase Your Product in Your Retail Shop in 2024

V Count

Attracting customers to your physical store and persuading them to purchase your products is a complex and multifaceted task that requires careful consideration and strategic planning. Let’s delve into eight essential steps to effectively entice customers to purchase products from your retail shop.

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8 Steps to Encourage Customers to Purchase Your Product in Your Retail Shop in 2024

V Count

Attracting customers to your physical store and persuading them to purchase your products is a complex and multifaceted task that requires careful consideration and strategic planning. Let’s delve into eight essential steps to effectively entice customers to purchase products from your retail shop.

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2023 Retail Success Guide

Independent Retailer

Retailers have been running around tirelessly trying to keep up with consumer demands and the drastic shifts in the economy. Because consumers currently have unlimited options when buying online, their expectations are at an all-time high. Retail brands will need to meet customers where they are. Live Shopping on the Rise.