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Top 5 Customer Service & CX Articles for Week of April 29, 2024

Hyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. In fact, we’ve found that at least 50 percent of a company’s revenue should come from these VIPs in order to maintain steady growth.

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A Metaverse Action Prep Plan for Brands

Retail TouchPoints

A Metaverse Preparedness Action Plan. This way, when you decide to go all in, you will be able to jump at the opportunity rather than having to stop and ramp up. My recommendation is to get this plan done this year. Start reading more and sharing articles. Craft your data plan. Have a measurement plan.

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AI Isn’t Going Anywhere: How Retailers Plan to Deploy the Tech in 2024

Retail TouchPoints

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different (if the conversations and showcases at CES and NRF’s Big Show are any indication). 2023 was a period of experimentation for retailers, and many invested dollars learning where generative AI could have the biggest impact.

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Brands and consumers often at odds on priorities, causing planning confusion

Retail Wire

A new study from Accenture points to the paradoxical nature of shopper behavior and how that often sends false messages to brands and retailers making merchandising plans for the year ahead. Consumers, according to Accenture, prioritize convenience above all else, whereas retailers and brands place convenience at #4 on their list.

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Top 5 Customer Service & CX Articles for Week of March 11, 2024

Hyken

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: We start this week’s Top Five Roundup with an article from one of my favorite CX thought leaders, Stephen Van Belleghem.

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Lew hits back at hints of capital raising at Myer

Inside Retail

Myer has said the media speculation is “nonsense” and that it has no immediate plans to issue shares, but Lew, by way of Premier Investments’ legal council Jeremy Leibler, said Premier will take “all steps within its power to prevent any attempt to dilute and disempower” its holding in the business. million, up 5.5 per cent to $539 million.

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Adidas Shifts to DTC-First Model, Plans to Double Ecommerce Sales by 2025

Retail TouchPoints

The sportswear company’s new “Own the Game” 5-year growth strategy was unveiled at its Investor and Media Day March 10. At the same time Adidas reported currency-neutral sales growth of 1% in Q4 2020, following declines across markets earlier in the year as a result of the pandemic. billion US ) to between €8-€9 billion ($9.5

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