Remove solutions by-need digital-shelf-analytics
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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

Publications about marketing often invoke the comparison of a digital shelf with a physical one. After all, a digital shelf displays your products for the customer to browse, just like a shelf in a brick-and-mortar store would. What is Digital Shelf Optimization? trillion in sales by 2026.

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Kroger Employs New Gen AI Tool to Enhance Marketplace Listings

Retail TouchPoints

Kroger will be the first company to test out Intelligence Node ’s new digital shelf optimization solution as it seeks to enhance its online marketplace. The Intelligence Node solution will be incorporated into the Mirakl platform on which the Kroger marketplace is built.

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How the Store of the Future will Track Shopper Behavior Ecommerce-Style

Retail TouchPoints

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management. Electronic shelf labels inside a Rema 1000 store.

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Winning Strategies for Maximizing Digital Share of Shelf

Wiser

Prioritizing your digital share of shelf is paramount if you want to get ahead in the eCommerce space. It’s not just about the quantity but also the quality of your digital shelf presence. However, the dynamic nature of eCommerce platforms presents retailers with various challenges.

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Inventory Optimization Solution Provider Trax Secures $640M in Fresh Funding

Retail TouchPoints

Trax , a cloud-based solution that helps CPG brands and retailers optimize their inventory strategies through data and analytics, has secured $640 million in Series E funding. Our many solutions address the complex needs of CPG brands and retailers as they rapidly adjust to shifts in consumer behavior.”.

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How Can CPGs Expand Their Digital Shelves?

Retail TouchPoints

That’s why many brands are looking for strategies to elevate the digital shelf — the online touch points where products are displayed. That’s why many brands are looking for strategies to elevate the digital shelf — the online touch points where products are displayed. What are the Benefits of Expanding the Digital Shelf?

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Innovation Is Transforming Retail At The Shelf Level — But What’s Powering The Shelf?

Retail TouchPoints

After years of shaking up every vertical from print media to automotive sales and financial services, digital transformation is finally becoming an imperative on supermarket and retail shelves. According to McKinsey , personalized brick-and-mortar experiences are the next frontier in digital.

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