Remove features crm-and-loyalty
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The Future of Retail is Multilingual

Retail TouchPoints

From boosting conversions to fostering loyalty and building trust, the benefits of catering to diverse language needs are undeniable. On the other hand, businesses providing multilingual support see tangible benefits, like bolstered loyalty that improves overall customer retention. The true differentiator is CX.

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An ad agency creative’s take on how to boost your BAU marketing

Inside Retail

Creatives prioritising sexy jobs, and, in turn, deprioritising BAU, is a feature of many an agency creative department. And today, agencies are expertly geared to deliver creative, media, strategy, design, CRM/loyalty, activation, data management and whatever else you need. Now this scenario is exaggerated for effect.

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How to Boost Revenues, Enhance CX With Appointment Scheduling Solutions

Retail TouchPoints

Appointments are among the best ways to build customer loyalty and ultimately, to grow and improve revenue.”. You can’t do that unless you have integrations in place that allow the staff to see [that information], which can require connections to ERP, accounting, CRM and web analytics solutions.”.

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Want to Have Great CX This Holiday Season? Focus on Employee Experience First

Retail TouchPoints

This is Part 1 of The Holiday Readiness Series , which will feature tactical tips and takeaways from experts that retailers can still apply to rev up their sales results. Looking for even more data and insights to power your approach ? Check out the Retail Strategy & Planning Series on-demand.

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Guest Post: Is Your Customer Journey Aligned with Brand Expectations? If Not, It Could Be Costing You Sales

Hyken

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. The customer journey is essential to any company’s success.

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Is Nike the Catalyst for Change: Why Companies are Switching to DTC

Retail TouchPoints

Many brands utilize personalized product offerings, rewards programs, and CRM initiatives to add more value to this direct communication channel. It’s about improving brand loyalty, and LTV (lifetime value). Bigger Trend: CPG Brands Transitioning Toward DTC. So, why do it at all?

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5 Ways Retailers can Begin to Market from the Outside-In

Retail TouchPoints

To compete in a retail landscape featuring a sea of propagating consumer feeds, five growth solutions are emerging. Retail marketing is undergoing its largest transformation since the dot.com boom. By now we are all aware of the impact the internet has had in reshaping marketing, dating back to the adoption of the world wide web in the 1990s.

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