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Meet Indyx, the personal style app that is solving fashion sustainability issue

Inside Retail

Fashion has embraced technology at every turn from social media to virtual change rooms, yet consumers’ wardrobes have remained analogue. A closet full of clothes and nothing to wear is an age-old problem that has only been exacerbated by the convenience of online shopping.

Fashion 273
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True Fit Democratises Fashion Genome and Unlocks Growth for Rising Fashion Brands in Shopify

Retail Focus

True Fit , the AI-driven platform that decodes size and fit for shoppers and fashion retailers, has announced that, following its launch in Shopify at the end of 2023, it is now driving a 14% average GMV growth for fashion brands on the platform, giving rise to the next generation of scaling fashion retailers.

Fashion 147
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From virtual models to marketing, how fashion brands are using AI today

Inside Retail

Artificial intelligence (AI), the metaverse and ChatGPT are creating the biggest buzz so far this year, and it’s no surprise to see the fashion industry catching the wave. During the pandemic, bricks-and-mortar shops were off limits and online shopping had to up its game. What new opportunities can AI provide?

Fashion 246
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Spanish Fashion Giant Mango Boosts Retail Offer at Touchwood Shopping Centre in Solihull

Retail Focus

Touchwood Shopping Centre in Solihull has continued to expand its leading offer with the arrival of Spanish fashion retailer Mango. Ardent UK acquired Touchwood in summer 2021, the first major shopping centre acquisition since the onset of the pandemic, in a deal that effectively called the retail investment market.

Fashion 264
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As France weighs fast-fashion ban, is the circular economy the future of retail?

Inside Retail

This week, France announced legislation to “limit the excesses of ultra-fast fashion”. Traditionally, shopping more sustainably and saving money have been key drivers behind buying secondhand but the research found the cost-of-living crisis has one in 10 Aussies doing it out of necessity.

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Beyond the ‘New Year, New You’ Marketing Cliché: How Inspirational Commerce Can Reignite the Shopping Flame

Retail TouchPoints

“New year, new you,” is a slightly hackneyed marketing trope, but it is still true that consumers are, in fact, looking to improve their lives at the beginning of the year. The customer has evolved in these two decades and expects a unified shopping experience in which their favorite brands behave the same way online as they do in-store.

Marketing 242
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Why Oroton is bringing AR mirrors to Australian fashion

Inside Retail

Window shopping is about to get a whole lot more exciting, with Australian designer fashion brand Oroton launching augmented reality try-on mirrors across the window displays of its stores in Sydney’s Queen Victoria Building and Brisbane’s Queen Street Mall. We are only just scratching the surface.”

Fashion 290