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TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features

Retail TouchPoints

“The success of #TikTokMadeMeBuyIt and commerce on TikTok as a whole has to do with the fact that marketing on TikTok goes beyond the traditional funnel ,” Tao Baecklund, Director of Product Management at TikTok during the TikTok World virtual event for businesses and marketers. Thinking Long Term. UK and Indonesia.

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“Southeast Asia still has a lot of potential to grow”: Zalora exec

Inside Retail

The state of affairs According to Urban, Southeast Asia’s e-commerce gross merchandise value (GMV) is expected to reach $186 billion by 2025 , and it comes as no surprise that brands want to tap into this burgeoning market. “We In the context of Southeast Asia, it remains a growing e-commerce market, according to Urban.

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SHEIN’s Head of Strategy on Setting (and Achieving) Firmer ESG Goals

Retail TouchPoints

Despite the controversies, the fast-fashion brand has been named one of Gen Z’s favorite brands and one of the fashion industry’s most popular brands. As its reach and impact in the fashion industry continues to grow, SHEIN is focused on righting the brand ship and zeroing in on its manufacturing and product development processes.

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Holiday Leftovers? Here are 4 Ways Sellers can Minimize Excess Inventory

Retail TouchPoints

In addition, excess inventory can also tie up capital that could be used for other purposes, such as investing in marketing or other growth initiatives. Further, excess inventory can lead to lost revenue because products that are not sold quickly can become obsolete or go out of fashion. 3: Streamline communication with suppliers.

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Look to the Skies, Dallas: Walmart Expands Drone Delivery to 30 DFW Metroplex Municipalities

Retail TouchPoints

We build technology to serve people and not the other way around,” said McMillon in his keynote.

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 this year alone, representing approximately 21% of the total women’s apparel market. Test the market with new size options and be inclusive in marketing.

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Group buying, quick commerce and DTC: 5 e-commerce trends in Southeast Asia

Inside Retail

Government efforts to promote digital transformation, including investment in wireless networks, have provided an added boost to e-commerce growth. Market research by Ipsos and Sixth Factor has found they are also more willing to pay up to a 20 per cent premium for direct purchases from brand websites, making DTC a feasible model.