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3 Ways to Enhance Your Category Insights

Wiser

While the CPG industry generally benefited from increased demand for essential items, supply chains were stretched to the brink, and market share shifted towards brands that could keep products flowing to shelves. Maintaining the right number of products on shelves with the right facings is critical for maximizing your sales.

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Optimizing Packaging for Consumer Appeal and a Positive User Experience 

Rangeme

In our previous posts, we gave an overview of the most important elements you need to know to influence retail buyers and break through the branding clutter. The first post was a step-by-step journey on how to leverage the power of strategic marketing to get your products onto retail shelves.

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Fast Growing Ecommerce Brands Share Success Tips

Independent Retailer

A new poll from Brightpearl reveals the top 25 fastest growing online retailers for 2022 across the entire United States. Topping the list is Colorado-based HUNT Bike Wheels , growing its sales by more than 1,300 percent in one year. Among one of the female-led retailers is apparel brand J. Jessica Brooks, owner of J.

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How to Influence Retail Buyers with ‘CPG Marketing Magic’

Rangeme

In this first in what will be a series of blogs, we will be taking you on a step-by-step journey on how to leverage the power of strategic branding, marketing, and advertising to influence retail buyers. This blog will serve as a 101 crash course, and each of the following will dig deeper into brand strategy topic-by-topic.

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How TikTok Changed the Way Consumers Shop

Retail Bound

This unique combination of entertainment, convenience, and shopping is not only helping to redefine retail, but also to foster a sense of community that allows brands to connect with their audience on a unique global level. How does this translate for brands?

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7 Tips for Wholesale Inventory Management

Independent Retailer

Wholesale inventory bloat, combined with a softening demand in the economy, is taking its toll on cash flow and earnings at retailers. . Retailers were sitting on $739.5 billion of inventory in October, a 21% increase from last year, according to the U.S. Census data. Offer Promotions & Product Markdowns. back to top.

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Community Grown and Veteran-Owned: How Triple D’s BBQ Stands Out

Rangeme

It was Seals’ lifelong passion for BBQ and how ingrained it was in his ways of bringing communities and families together that prompted him to put his beloved secret recipes on store shelves for consumers. Seals has been able to work with independent and major retailers, and most recently with CVS, with the help of RangeMe.

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