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PayPal Lays Out Plans for New Commerce-Based Advertising Business

Retail TouchPoints

PayPal is entering the media business with plans for a new advertising platform that will draw on its relationships with millions of consumers and merchants to help the latter “sell more products and services effectively,” according to a company statement. I’m thrilled to have Mark join our team and lead this important work.”

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How to Level Up Your Trade Spend Accounting

Wiser

In today’s competitive retail landscape, the ability to effectively manage trade spend is critical for brands aiming to drive profitable growth and enhance consumer engagement. Proper trade spend accounting offers a clearer view of investment returns and helps businesses make more informed decisions.

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Ebay Plans Inaugural Recommerce Day, Launches Digital ID Integration

Retail TouchPoints

Coinciding with Recommerce Day on May 21, Ebay will release its fourth annual Recommerce Report showing that consumers are increasingly shopping preloved goods. PT, consumers will have the chance to win pre-loved and refurbished prizes during the Ebay Live stream. Throughout the day, starting at 9 a.m.

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EY Consumer Future Index: Economic Fears Abound, but Americans Still Plan to Spend for the Holidays

Retail TouchPoints

Retailers have reason to be positive about the holiday season — Americans are still planning to spend about the same or more than last year on gifts, despite the fact that 93% are concerned about the economy and rising living costs, according to EY’s latest Consumer Future Index.

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Dusk plans e-commerce overhaul as sales slip

Inside Retail

Home fragrance retailer Dusk Group has reported a marginal sales decline as cost-conscious consumers tighten their spending. per cent to $51 driven by cost-conscious consumers while active Dusk rewards members reached 735,000 and accounted for 62 per cent of total sales. For the year to July 2, sales reached $137.6

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Understanding Retail and Key/National Account Teams

Wiser

Understanding the structure of retail and key account teams within the Fast-Moving Consumer Goods (FMCG) industry is crucial for anyone looking to make a mark in this field. This includes promotional planning, product launches, and ensuring alignment with the retailer’s goals.

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AI is driving a dramatic reinvention of retail demand planning. Here’s how

Inside Retail

Australian retail businesses have been warned they are missing out on sales by reacting too slowly to customer trends – and that poor retail demand planning is resulting in unnecessarily high levels of capital tied up unproductively in unsold inventory in warehouses and stores. Enter AI, specifically Quantiful’s unique software solution.

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