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Mytheresa Personalization Push Drives Uptick in Conversions, Engagement

Retail TouchPoints

Luxury online fashion retailer Mytheresa has improved add-to-cart and conversion rates as well as reduced mobile bounce rates and increased newsletter signups in China following the deployment of the Kibo unified commerce solution.

Fashion 264
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Tesco group customer director Emma Botton steps down

Retail Gazette

Botton joined Britain’s largest supermarket in 2016 as a marketing communications director before being promoted to group brand, proposition and marketing communications director in 2021. ” Click here to sign up to Retail Gazette‘s free daily email newsletter After eight years, I want to progress in a new direction.

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Aldi’s Kevin the Carrot returns with an easter makeover

Retail Gazette

Subscribe to Retail Gazette for free Sign up here to g et the latest news straight into your inbox each morning The supermarket chain first unveiled its Kevin the Carrot character for its 2016 Christmas advert, which saw the root vegetable embark on a festive adventure in a quest to meet Santa Claus.

Returns 111
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Morrisons stores chief David Lepley resigns

Retail Gazette

Lepley, who joined Morrisons in 2016 from Asda, has spent the last four years as its group retail director. Click here to sign up to Retail Gazette‘s free daily email newsletter Morrisons stores chief David Lepley has resigned from his role after eight years at the supermarket.

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Ecommerce KPI Benchmarks (October 2016)

Store Growers

Source: Monetate Ecommerce Quarterly (Q2 2016). Source: Monetate Ecommerce Quarterly (Q2 2016). Source: Monetate Ecommerce Quarterly (Q2 2016). If you think that it’s free remember to factor in the cost of things like sending newsletters, Google Adwords benchmarks. Ecommerce Average Order Value. Direct: $123.79.

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Tesco admits food waste miscalculation as reduction figures more than halved

Retail Gazette

The supermarket chain, which has been vocal about transparency on food waste reporting, has corrected its food waste figures from 45% between 2016 to 2017 and 2022 to 2023, to just 18%. Click here to sign up to Retail Gazette‘s free daily email newsletter

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JD Sports’ Dutch subsidiary Sports Unlimited declared bankrupt

Retail Gazette

Subscribe to Retail Gazette for free Sign up here to g et the latest news straight into your inbox each morning JD Sports bought Sports Aktiesport and Perry Sport out of administration in 2016 and has since closed more than half of the stores and converted many of the remaining units to the Sprinter brand.

Fashion 117