Indigo 9 Digital

JANUARY 17, 2023

Shein was founded over a decade ago in 2008 in Nanjing China by Chris Xu an American born Chinese graduate of Washington University. The retailer was originally called SheInside but the name was shortened in 2015 to Shein. While Shein is based in China its target market is international. Do you like this content?

Fast Fashion 52

Fast Fashion Fashion Shipping Target Market 52

Indigo 9 Digital

FEBRUARY 9, 2023

Oatly opened for business 29 years ago in Sweden where it was a household name long before its products entered the United States market seven years ago. The ability to see and act on emerging trends. With these trends in the back of Öste’s mind he created a patented process that uses enzymes to liquefy raw oat kernels.

Advertising 98

Advertising Marketing Shopping Consumer 98

Indigo 9 Digital

FEBRUARY 28, 2023

New ultra fast fashion competitors like ASOS and Boohoo entered the market and did what Forever 21 did but better. Not only are these retailers fast to market with their trendy designs they are also skilled eCommerce operators. Do you like this content? Aggressive store expansion and failure to adapt to eCommerce.

Fast Fashion 98

Fast Fashion Fashion Apparel Department Stores 98

Indigo 9 Digital

MARCH 31, 2023

But the truth is Nordstrom’s failure in Canada can’t be simplified, by saying, as many are, that Nordstrom didn’t understand the Canadian market. Nordstrom operates in one of the hardest categories in retail, apparel and accessories. Over the past decade that Nordstrom has been in Canada there have been material changes in the market.

Apparel 97

Apparel Department Stores Wholesale Beauty and Health 97

Indigo 9 Digital

FEBRUARY 28, 2023

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 3. Explore unconventional and creative marketing. She came up with idea that the company should write a book to promote Away as an exciting travel company that people needed to know about.

Advertising 98

Advertising Returns Consumer Promotions 98

Rangeme

NOVEMBER 26, 2021

While shifting consumer loyalty could represent a market threat to incumbent category leaders, “This is a huge opportunity for emerging brands,” said Jared Kligerman, Co-Founder, Wander Nut Butters. Since the 2008 recession, consumers started to look for brands and products that offer better value for money. Marketing Charts.

Consumer 105

Consumer Customer Retention Shopping Fulfillment 105

Retail Adventures

JUNE 6, 2021

The following is an insight-packed interview we did with Competera , a technology company that offers a comprehensive pricing platform to save costs, recover profits and meet new shopping patterns with the help of a sophisticated market-driven engine. We discussed the customer experience in the post-COVID era.

Visual Merchandising 52

Visual Merchandising Payment Services Customer Experience Consumer 52