Indigo 9 Digital

FEBRUARY 28, 2023

It was easy for Forever 21 to capture the hearts and minds of young consumers looking for trendy apparel. Although clothing is a department store staple retailers like Sears or specialty retailers like Gap couldn’t keep up with a more nimble fast fashion retailer like Forever 21. Do you like this content?

Fast Fashion 98

Fast Fashion Fashion Apparel Department Stores 98

Indigo 9 Digital

FEBRUARY 9, 2023

By all accounts Oatly is an overnight success. Oatly has so effectively captured the hearts and minds of consumers that it has attracted the attention of high-profile investors including Oprah Winfrey, Roc Nation which is owned by Jay Z and Blackstone which is a private equity company. Then a conversation begins. Being disciplined.

Advertising 98

Advertising Marketing Shopping Consumer 98

Indigo 9 Digital

MARCH 31, 2023

In the upper end companies like Farfetch have taken sales away from retailers like Nordstrom. Farfetch is a luxury goods online marketplace that launched more than a decade ago in 2008. More brands are selling direct to consumer. People did not believe consumers would buy expensive goods online. Do you like this content?

Apparel 97

Apparel Department Stores Wholesale Beauty and Health 97