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A Power-Packed Content Agenda Makes retailX the Must-Attend Event of the Summer

Retail TouchPoints

Hot Takes on Livestreaming, Influencer Marketing and Social Commerce. At Chicago’s McCormick Place, Aug. Aisling Organics’ CEO Krysta Lewis will present a session titled Speaking Gen Z’s Language: Using TikTok to Grow Your Brand , one of several focused on tools retailers can use to engage with younger consumers.

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3 Predictions for the Future of Omnichannel 

Retail TouchPoints

The latest report, which was released in December 2021, found that not only are retailers selling through branded ecommerce sites ( 76% ) and stores ( 65% ), they also are using other channels including social commerce ( 43% ), mobile websites/apps ( 36% ) and marketplaces ( 35% ).

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Miniso’s “good quality with low price” mantra takes off in Southeast Asia

Inside Retail

“The dedicated toy section allows every Miniso customer to experience the immense fun and joy brought about by our toys, while enjoying the treasure hunt shopping experience in our store,” said Vincent Huang, VP of the international business department at Miniso in a statement. Expansion plans. Backend intelligence.

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Retail Lessons From China: Innovation, Resilience And Recovery

Retail TouchPoints

With retailers continuing to reopen their doors to the public, the question remains — what COVID-19-necessitated retailing strategies will make their way into go-forward plans, and which of those will be forgotten? With the largest livestreaming market in the world, China has cracked the code on how to integrate entertainment and commerce.

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7 Stories that Shaped 2023 — and What They Foretell for 2024

Retail TouchPoints

But even though its brick-and-mortar stores have closed, the BB&B name lives on: Overstock.com , which purchased the retailer’s IP, renamed its website Bed Bath & Beyond in early August, part of CEO Jonathan Johnson ’s plan to marry the retailer’s name and reputation with Overstock’s “asset-light” operating model.

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Smaller Spaces, Bigger Tech and Optimized CX

Retail TouchPoints

Lastly, QR codes offer a wellspring of data that fuels business intelligence, such as: what is being scanned, how long customers were in stores, what they bought and what actions they took, can all help plan store use and maximize profitability. And that’s true whether the actual sale happens in-store or continues online.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

Armed with the data of years of study, the OSF Digital Strategy team can help you plan and prioritize your 2024 roadmap. She leverages 25+ years in omnichannel retail, focusing on brands, covering digital strategy and store operations, registry, marketing, tech selection and organizational design.

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