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Winning Retailers, Brands and Manufacturers avoid costly product mistakes by using a company like First Insight.

The Retail Creative and Consulting Agency

Petro: The reality of the situation is, is that we need designers to create, we need merchants to have a point of view about their customer and what they represent for their brand. Russo: That is the current process. Petro: some of our customers are retailers. There’s a lot of valuable information in that process.