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2022 Trends for Social Commerce

Independent Retailer

The impact and growth of social media brands play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. Social apps that already allow for commerce include Instagram , Facebook , and Pinterest , but TikTok and Twitter are also experimenting with shopping features.

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Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

Retail TouchPoints

The company’s wholesale business is still thriving, but now it’s only part of an omnichannel strategy that includes ecommerce , social commerce and marketplaces. Introducing DTC Without Damaging Wholesale. The key in the end was to ensure that Natori.com wasn’t really competing with the brand’s wholesale partners.

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From ‘Beautiful Playground’ to ‘Commerce Destination’: Inside the Vision of Pinterest’s New Chief Shopping Officer

Retail TouchPoints

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

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Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

Retail TouchPoints

The final shopping lists that are created and shared by teachers will present “information that could reflect schools’ reopening plans and affect how much consumers actually spend,” the NRF reported in a press release. Retail, Wholesale and Distribution leader in an interview with Retail TouchPoints.

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Social Selling: Need to Know Data for Small and Medium Businesses Amid the E-Commerce Explosion

Retail Minded

The following guest article has been written by Mark Hook , VP, Global Brand, Communications and PR at Brightpearl, a retail-tailored operating system for omnichannel merchants. The impact and growth of social media brands now play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished.

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Social Selling: Data for Small and Medium Businesses Amid the E-Commerce Explosion You Need to Know for 2022

Retail Minded

The impact and growth of social media brands now play a huge part in what we see on our newsfeeds — and with that, social commerce has flourished. S ocial apps that already allow for commerce include Instagram , Facebook , and Pinterest. Social Commerce – Why You Should Care. Social commerce is a $89.4

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Gen Z’s New Shopping Habits May Kill Off Unprepared Brands

Retail Minded

According to Brightpearl’s study, t hree-quarters of 18-24s plan to shop via alternative channels this holiday season, and the same number want retailers to make non-traditional channels easier to shop through in future. internet users in the 18-34 age range already made a purchase on social media last year. . 48% of U.S.