Remove Fulfillment Remove Payment Services Remove Returns Remove Social Commerce
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How Social Commerce, Same-Day Delivery and Live Chat are Driving Sephora’s Omnichannel Evolution

Retail TouchPoints

The LVMH -owned retailer did have to play a bit of catch up, though, when it came to omnichannel fulfillment , fast-tracking the roll out of services like BOPIS and launching new innovations such as virtual beauty consultations. RTP: Tell me about a little bit about where social commerce fits into your ecommerce strategy.

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Opinion: The clock is TikToking for supply chains

Inside Retail

This year, over 102 million people will buy via social platforms in the US alone and by 2025, global sales via social commerce will exceed US$1.2 Among consumers – and not just Millennials – social commerce is gaining significant traction, growing three times as fast as overall e-commerce.

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Social commerce metrics are up in 2023 , with a 9% increase in gross merchandise value and a 63% increase in average order value across BigCommerce’s merchants.

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Convenience Increasingly Trumping Cost on Online Shoppers’ Priority List

Retail TouchPoints

Prioritizing convenience was, of course, amplified by COVID-19, with services like contactless pickup and fast delivery taking on a new meaning synonymous with safety last year. New payment options like Buy Now, Pay Later are enhancing accessibility and easing the purchase decision process for consumers.

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How Flip is Flipping the Script on Influencer Marketing by Making Actual Customers its Stars

Retail TouchPoints

After years of degrading consumer trust in platforms, brands and the influencers they hire, Agha’s premise is that his TikTok-esque social commerce platform — which features product reviews only from real, authenticated shoppers — will power the next wave of ecommerce discovery and online community.

Marketing 253
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Retail Lessons From China: Innovation, Resilience And Recovery

Retail TouchPoints

This applies not just to consumers but to workers returning to retail stores as well. From payments to delivery, processes have been scrutinised to reduce the need to touch people, products and PIN pads. There is no ‘returning to normal’. They’re feeling guarded and looking to minimise contact with strangers.

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#RSP22: Everything You Need to Know About Holiday 2022

Retail TouchPoints

The Mastercard SpendingPulse measures in-store and online retail sales across all forms of payment, providing a wealth of insights to help merchants refine and optimize their holiday strategies. The return to offices and social events is inspiring consumers to level up their wardrobes and focus more on apparel and footwear.