(Some of) the Technology that is Empowering the Customer Channel in Physical Retail
Retail Next
APRIL 1, 2021
Half shipped, half in store? Ship to store? Fulfillment. Allbirds (via Shopify), to highlight one retailer, offers pick up in store and fulfills orders via ship from store. . They are in control. Customers (or should I say “shoppers”) don’t look at different channels. Start a transaction on Instagram?
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