Sat.Jun 15, 2019 - Fri.Jun 21, 2019

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Facial Recognition: Will Consumers Welcome the Technology?

Wiser

How convenient is too convenient? How much privacy are we willing to forgo in favor of improved security and automation? These questions—and many more—are at the heart of the debate surrounding facial recognition. Facial recognition isn’t new but uses for the technology have been increasing. For example, CBS News reported that some public schools are testing facial recognition , while Oakland and Somerville, Massachusetts are discussing local bans on the tech.

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Increase the ROI of your retail investment

Markerketing Experts

If your business is like most, retail trade spend is probably your second largest cost. We’ve found that 70% of retail marketing activities lose money. In fact, every year, you could be wasting as much money on poor performing retail activities as you make in profit. Companies, big or small, new or established, want a better return on their retail investment.

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Mistrust around review authenticity sees online shoppers demand human interaction in the ecommerce buying journey

Retail Technology Review

Mistrust around the authenticity of User Generated Content (UGC) and reviews has seen online shoppers placing more value in human interactions in their online buying journeys a new report from iAdvize, the conversational commerce provider, suggests.

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Exploring The Untapped Territory of Showcase Shopping Ads

Store Growers

During the last couple of years, Google Shopping Ads have become a staple stock for ecommerce stores. They currently account for as much as 70% of non-branded paid clicks on the Google search results for retailers. But Google is facing hard competition from Amazon. No longer satisfied to be just the middleman, Google is looking to turn its properties more into a shopping destination.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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AI and Retail Promotions: How to Hit Your Promotional Goals

Retalon

Promotion planning is a constant balancing act. You have many types of promotions to choose from, each with its own effects on consumer behaviour and the resulting outcome. These promotions must also fit within your overall promotional strategy which supports your company’s business goals. Sometimes those goals will require running promotions that are only indirectly linked to store sales.

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Manhattan Associates and BRP Consulting work together to deliver next-generation unified commerce platform

Retail Technology Review

Manhattan Associates Inc. has announced an extended partnership with retail management consulting firm BRP Consulting. The companies, which have been working together since 2016, have now extended their partnership to equip retailers with next-generation omnichannel and point-of-sale solutions that help deliver a seamless, holistic shopping experience.

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‘Drift’ to online purchasing differs widely by product category - latest study from Go Inspire Group

Retail Technology Review

New research from Go Inspire Group examines future trends in consumer behaviour, addressing the received wisdom that shopping is moving inexorably online. This study aimed to determine the validity of this assumption by shedding light on the expected balance between online and offline UK retail purchasing in five years time.

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67% of e-commerce business are putting off customers with insufficient product images

Retail Technology Review

Online retailers are losing out on additional revenue by not utilising simple methods to capture sales from potential customers, new research has revealed.

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Google Shopping Showcase Ads: Leaky Hole

Store Growers

During the last couple of years, Google Shopping Ads have become a staple stock for ecommerce stores. They currently account for as much as 70% of non-branded paid clicks on the Google search results for retailers. But Google is facing hard competition from Amazon. No longer satisfied to be just the middleman, Google is looking to turn its properties more into a shopping destination.

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Retail Sales Promotion Goals, Examples, and How AI is Optimizing Them.

Retalon

Retail Sales Promotion Goals, Examples, and How AI is Optimizing Them. Promotion planning is a constant balancing act. You have many types of promotions to choose from, each with its own effects on consumer behaviour and the resulting outcome. These promotions must also fit within your overall promotional strategy which supports your company’s business goals.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.