Wiser
OCTOBER 9, 2018
Are there winners at the end of price wars? Not really. Some people may feel that lower prices are better for consumers, but bottom-barrel prices equal tiny margins for businesses. And that can lead to reduced services, lower quality products, less competition, and many other concerns. . Put simply, price wars are bad for business. Unfortunately, they are increasingly common in the age of eCommerce.
Retail Technology Review
OCTOBER 9, 2018
Online retail sales in November will outstrip December this year, while Christmas Day will grow as an important shopping day in its own right, according to James and James Fulfilment (based in Ohio).
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Wiser
OCTOBER 12, 2018
How do you currently measure in-store display and merchandising compliance???Depending on the size of your brand, this may vary – from tracking it manually (or not at all) to working with your own in-house built or third-party solution. . No matter your strategy, there’s likely room for improvement.?Non-compliance in all its forms can? drive shoppers to another brand ?
Wiser
OCTOBER 11, 2018
It’s never an easy decision to adjust your pricing strategies. Even slight changes up or down can result in angry customers, bad press, concerned shareholders, and more. . However, changing a pricing strategy can be exactly what your business needs. But, you may be saying, that is easier said than done. That’s fair. There are two main challenges to optimizing your pricing strategies: .
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Wiser
OCTOBER 10, 2018
Amazon, Walmart, and other online marketplaces are a competitive hotbed of brands and resellers. It doesn’t take much to create a seller profile and start listing products online. The challenge for brands is managing those sellers—and preventing any unauthorized sellers from causing problems. . For instance, your brand can sell on Amazon. You may also have several authorized resellers on the marketplace.
Retail Technology Review
OCTOBER 9, 2018
IMRG’s Valuing Home Delivery Review 2018 revealed at eCommerce Expo and Technology for Marketing, now co-located with ad:tech London, shows that UK retailers, delivery partners and customers are losing £1.6bn by getting delivery wrong.
Retail Technology Review
OCTOBER 9, 2018
Tech startup Pricesearcher has announced a big scalp in the hiring of former Amazon UK Head of Pricing Weldon Ward Whitener.
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