Wiser
AUGUST 24, 2017
H ave you ever looked around a store and noticed that most prices end in nine? Or wondered how retailers decide if their promotion will be BOGO or 25 percent off? These pricing strategies deal with psychological pricing. That’s right, pricing is even more complex than just calculating margins and measuring price elasticity; psychological pricing is designed to appeal to a customer’s emotions. .
Bindo
AUGUST 24, 2017
At Bindo we talk to merchants on a daily basis regarding credit card processing. We see all kinds of businesses processing credit cards with a range of credit card processors. Even though these merchants generally have a solid handle on their business operations, many of them do not know the actual rate that they are paying on credit card transactions.
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Retail Technology Review
AUGUST 8, 2017
For a nation of online shoppers, the UK is letting eCommerce down by not providing the required infrastructure to boost growth and increase developments in the industry.
Cross Cap
AUGUST 21, 2017
Many marketing strategy and planning departments utilize calendars to present their marketing cadence from describing what promotions and campaigns to what media tactics will be used to communicate the promotional and marketing initiatives. Through my experience with different marketing departments in large and medium-sized corporations, I have commonly come across Microsoft Excel, PowerPoint, Word, Google Calendar, and also Adobe InDesign as the tools used to outline the marketing plan in a cal
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Store Growers
AUGUST 16, 2017
There aren’t any secret marketing channels which your competitors know nothing about. Same for growth hacks. Most ecommerce businesses rely on the same channels to get trafficand heck, almost everybody is trying to make them work in the exact same way. This means that only those that excel at a specific channel will dominate. And that’s only 10-20% of the market.
Wiser
AUGUST 31, 2017
Not all sales are created equally; there are BOGO sales, 20 percent off sales, and flash sales, to name a few. Although these are all different types of sales, they have the same main goal of ramping up your retail sales, using psychological triggers to encourage shoppers to check out, and hopefully acquiring new customers. The BOGO sale is a species of its own, with a wide array of variations.
Experience Retail Today brings together the best content for retail owners from the widest variety of industry thought leaders.
Wiser
AUGUST 1, 2017
The goal for most businesses is to maximize both profit and growth. But often, these goals can contradict one another and it can be difficult to achieve profitable growth. The secret to achieving profitable growth is to price for long-term gains. . As we all know, pricing strategies are complex and need to take into consideration many factors such as cost, brand image, price elasticity of demand, and competitor pricing.
Wiser
AUGUST 15, 2017
In a perfect retail world, markdowns wouldn’t be necessary and every item would sell at full price within weeks of being in store. Unfortunately, we all know we don’t live in a perfect world, and we’ve all seen end of season sales, BOGO deals, and clearance racks. A challenge faced by retailers is how to maximize margins while clearing seasonal merchandise by a certain date.
Wiser
AUGUST 10, 2017
The following is a contributed article by Vivian Yu, Data Analytics and Operations Intern at Quad Analytix. Retailers always claim to be selling this season’s “hottest trend,” but what exactly does this entail? How quickly do companies catch onto and adapt to trends, and how do they respond to the varying demands of their customers? Which brands make their money by latching onto the biggest thing first, and which attempt to wait until a trend is established before investing?
Wiser
AUGUST 29, 2017
Kids are waving good-bye to summer and starting school, which means back-to-school sales are coming to an end and this year’s back-to-school trends are unraveling. Consumer spending during back-to-school 2017 sales was forecasted to increase and reach $83.6 billion. This number may now be questionable to retailers as back-to-school shoppers are delaying their purchases.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Wiser
AUGUST 17, 2017
You’re a major retailer or direct to consumer brand and the million dollar question is: should you build an in-house pricing solution or partner with a third party provider? By this point it has become abundantly clear that being able to change your prices in real time is a make or break aspect of a holistic retail strategy. It’s the difference between responding to market changes with intelligent price updates and scrambling the next morning when you realize that your sales tanked b
Retail Technology Review
AUGUST 29, 2017
Certona, the real-time omnichannel personalisation solutions provideer for brands and retailers, has entered into a strategic partnership with Farfetch, the global platform for luxury.
Retail Technology Review
AUGUST 29, 2017
Lingerie retailer, Bravissimo, has underpinned its international omnichannel capabilities and enhanced customer experience with a new ecommerce platform in conjunction with Black Pepper Software, the agile software development provider.
Retail Technology Review
AUGUST 29, 2017
Digital marketing company, Rakuten Marketing, is working with men's footwear brand, Boxfresh, to re-establish its brand in UK and German markets and drive repeat business among online customers.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Retail Technology Review
AUGUST 15, 2017
The era of the disloyal consumer is upon us; new research from global ecommerce consultancy Salmon has found that brand loyalty is tumbling as consumers prioritise speed, innovation and convenience when they shop.
Retail Technology Review
AUGUST 1, 2017
Retailers' returns policies present critical conversions and customer retention moments in European shoppers' buying journeys, a new report from KPS, an agile transformation consultancy, reveals.
Retail Technology Review
AUGUST 8, 2017
MetaPack is partnering with HERE Technologies in order to provide an optimised eCommerce buying experience for retailers, brands and their customers.
Retail Technology Review
AUGUST 1, 2017
International returns platform ReBOUND, used by hundreds of leading fashion brands, has brought its returns services to the UK market to give online retailers a truly global multi-carrier returns solution, and their customers more freedom of choice and convenience.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Retail Technology Review
AUGUST 23, 2017
Peoplevox, Warehouse Management System (WMS) provider, has joined the Stitch Labs Partner Program.
Retail Technology Review
AUGUST 22, 2017
Peoplevox, Warehouse Management System (WMS) provider, has joined the Stitch Labs Partner Program.
Retail Technology Review
AUGUST 29, 2017
Internet users are growing more demanding and less forgiving, according to the results of a consumer survey from Apica, the performance monitoring and testing experts.
Retail Technology Review
AUGUST 1, 2017
Global fraud protection solutions provider, ClearSale, has announced the release of its integration module for eCommerce platform Zoey.
Advertiser: FourKites
Direct Store Delivery, or DSD, is a common practice among global suppliers and retailers – like PepsiCo, Frito Lay, CVS, and Dollar General – and its popularity is growing, with the global DSD market expected to reach $1.19 trillion by 2027. Download this eBook for exclusive insights into direct store deliveries, challenges, benefits, and future trends.
Retail Technology Review
AUGUST 22, 2017
July's Office of National Statistics (ONS) retail results reveal online food spending was up nearly 14% YOY.
Wiser
AUGUST 22, 2017
The moment you notice your sales dropping, you need to act fast to get to the bottom of the problem. Sales can decline for various reasons, and finding the cause may be the trickiest part. Luckily, Quad has put together a list for you with the six reasons why your sales are dropping and what to do to increase retail sales. . 1. Poor Communication. Often sales are negatively affected by poor communication between teams.
Wiser
AUGUST 8, 2017
The competitive landscape is evolving in front of our eyes. U.S. eCommerce is projected to grow to 8 to 12 percent in 2017 , while global eCommerce is projected to grow 21.2 percent this year. Consumer expectations have changed, as they have more choices, more information at their fingertips, and can easily comparison shop. It’s no surprise that the growth of eCommerce and online transparency have increased pressure on retailers to be more competitive, causing brands to lose control of their p
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