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To Experience the Future of Retail, You’ll Want to Go to the Store

Retail TouchPoints

Forrester and Shopify found that more than half (54.5%) of holiday 2022 shoppers planned to visit brick-and-mortar stores for this reason. A positive experience in the store can lead to a purchase during the visit or online after the visit, while an underwhelming experience represents a missed opportunity.

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Store Reopenings: Why Retailers Must Go Above And Beyond To Bring Shoppers Back

Retail TouchPoints

Shoppers have slowly begun to accept brick-and-mortar’s return: 22% have increased their willingness to set foot into a grocery store or pharmacy since March, according to data from Resonate. Only 24% planned to increase their online grocery orders in June, while 12% are starting to decrease their online grocery usage.

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Three Design Tips for Fighting Shrink

Retail TouchPoints

Sadly, in addition to imagining how people will shop the store, designers need to think harder about how they might steal from it, too. That means asking questions like: What more can be done to deter theft using store layout, customer flow, shelf height, mirrors, lighting and the placement of gondolas, merchandise and security cameras?