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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

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How to Improve Customer Experience in Retail Stores

Wiser

Customer experience, also referred to as CX , refers to all of the interactions a customer has with a retailer or brand. This includes everything from finding products online, shopping in stores, speaking with customer service, or having your products serviced. Strategies to Improve Your Retail Customer Experience.