Remove Consumer Remove Payment Services Remove Point of Sale Remove Social Commerce
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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

Photo courtesy of TikTok Shop While the ecommerce functionality has been available to at least some users since late last year, today marks the service’s debut to the wider TikTok community, and to say that both consumers and brands have been eagerly anticipating this development might be an understatement. Digital Service (USDS).

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How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. The cost-of-living crisis is undoubtedly driving buying decisions, so simplifying the consumer journey is essential for closing the sale.

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Q4 Could Be Huge, But Most Retailers Have a Blind Spot

Retail TouchPoints

Despite global economic concerns, consumer spending has remained robust throughout 2023, and retailers are looking forward to a blockbuster Q4 full of holiday spending. eMarketer expects retail mobile commerce sales to account for 43.4% of total retail ecommerce sales in 2023. billion, up from $415.93 billion in 2022.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. Data will fuel the shift to digital, according to expert contributors to the recent Retail TouchPoints (RTP) webinar, Analyzing The Shift To Digital From 7,000 Marketers And 1B Consumers Worldwide.

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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores).

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Smaller Spaces, Bigger Tech and Optimized CX

Retail TouchPoints

Controlling traffic volume and giving the perception of control and exclusivity to the consumer is one way to make the most out of each square inch. Roaming checkout enables employees to take payments from shoppers from anywhere inside the store. Meanwhile, 34% of millennial and Gen Z consumers are interested in livestream shopping.

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Digital Is Turning Retail Into An On-Demand Model

Retail TouchPoints

To accomplish this, operational models need to be adapted quickly. Predicting what’s to come isn’t easy, but having a robust network infrastructure in place would allow retailers to deploy new services rapidly when they’re ready to add them — regardless of where stores are located, or how long they’ve been established.