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IoT in Retail: Top 5 Use Cases and Real-Life Examples

Retail TouchPoints

This article explores popular and non-trivial use cases and examples of how IoT tech can help retail companies. Interconnected IoT devices, including GPS and RFID tags, allow retailers to track the entire journey of their products, from production to the customers’ sites. Self-checkout. Predictive equipment maintenance.

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How Edge Computing Enables the Retail Store of the Future

Retail TouchPoints

Customer Experience It’s been five years since Amazon Go opened to the public, creating the template for the retail store of the future by allowing shoppers to skip the checkout line entirely. Those same cameras and sensors also are at the heart of the grab-and-go checkout system featured in Amazon Go stores.

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How Brands Can Navigate the Social Platform Ecommerce Boom

Retail TouchPoints

Integrated autofill payment features, keeping the shopping experience in-platform and tagged products in lifestyle imagery or creator content are a few solutions social platforms have developed to reduce friction for brands. In the Gen Z purchase behavior article, Parkkinen mentions Gen Z’s method of brand research as being social-focused.

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How to Maximize Profit with Retail Dynamic Pricing (2023)

Retalon

It’s like having a crystal ball revealing the perfect price tag for each product at every moment. But why is it so critical for today’s retailers? Enhances Sell-Through: Moves inventory efficiently from shelf to checkout. Integration Issues: Poor compatibility with modern retail tech stacks.

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With Web3, Social Media Creators and SMBS Can Get A Much Better Deal

Small Biz Trends

While today’s social media sites are the ones that have given rise to a new generation of influencers, they’re also heavily criticized for leeching off many of the contemporary artists that use their platforms. The browser extension will then highlight this tag on their profile, to make it easy for their followers to find.