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How Tag Heuer is evolving to stand the test of time

Inside Retail

Here, we speak with the brand’s general manager, Van Mulryan, about the new Tag Heuer boutique in Adelaide, the increased demand for luxury items and how her upbringing has shaped her career. Van Mulryan: It’s our seventh boutique in Australia, in Adelaide,’s Rundle Mall. It’s been a long time coming.

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How Aussie footwear brand Alias Mae stays on trend in a fast-moving market

Inside Retail

Drawing on his family background in footwear, and his own experience in the industry, having started working in Chinese footwear manufacturing in 2011, he launched Alias Mae as a wholesale business. Inside Retail: As the general manager of Alias Mae, what is your vision for the brand’s future growth and development?

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Longchamp redefines its retail footprint with très chic Melbourne apartment

Inside Retail

Longchamp manages 325 direct-to-consumer stores through 25 distribution subsidiaries around the world. The concept of Longchamp’s most recently renovated boutiques in Melbourne and Brisbane was developed to reflect the brand’s heritage, savoir-faire, and creative spirit by paying tribute to the quintessential Parisian apartment.

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Denim brand Ksubi to open first standalone store in London

Inside Retail

Next month, boutiques will open in Miami and Chicago, while in October, Ksubi will open its first standalone boutique in the UK, on Carnaby St in the trendy London CBD precinct, Soho. A local real estate investor named Shaftesbury claims that the London shop will be situated at 10 Carnaby Street and has a 2132 sqft retail space. .

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Aje sees the light: Why the Aussie brand is ramping up its global presence

Inside Retail

According to Aje’s co-founder and chief executive Adrian Norris, the business has been focusing on its wholesale and online business in parts of the US, UK, Europe and the United Arab Emirates, but has found that shoppers are increasingly wanting to touch and feel garments before purchasing.

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Meet Nakedvice, the brand founded by best friends in the Sportsgirl stockroom

Inside Retail

Both Miller and Gargan worked at Tiger Mist, another Australian fashion brand, before Miller moved on to work at Sass & Bide and Gargan went into product development at S&R Fashions, a design, development and supplier of women’s fashion garments to retailers and branded wholesalers.

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Chocolate channels: Inside Lindt’s new in-store and online strategies

Inside Retail

The shop features the brand’s new in-store design, which uses mirrors, wood, copper and natural light to create a welcoming, modern environment. Schai said Lindt’s bricks-and-mortar strategy revolves around three store concepts: the cafe, the outlet, and the boutique. It is our one-stop-shop gifting destination.

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