You’ll Like Us When We’re Green: How Retailers Demonstrate Sustainability Through Track and Trace
Retail TouchPoints
OCTOBER 13, 2020
Today’s consumer is more educated than ever — and although they’re savvy about comparing prices and hunting down the best deal, that’s not the only reason they’re “window shopping.”. However, advances powering track-and-trace, such as 5G and RFID labels affixed to shipping crates, can help stores proactively promote sustainable items as well.
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